| Key Outcomes | Sucess Indicator | Supporting Goals | Performance Measure | Lead Responsibility | Priority |
|---|
Goals: Aggressively create and develop an environment for job creation, development, retention and capital investment.Activities Key:| 5.0.Support holistic approach of EDC, Chamber/C-PEG initiatives in growing our economic base. This would include retention, recruitment, entrepreneurship, small business dev., and tourism. Continually evaluate expectations from City Council to EDC and C-PEG before annual funding decisions made. | Increased number of businesses and jobs. | Businesses recruited, retained, grown, started, and supported. Amount of tourism revenues generated. Actively market available City properties with development potential. | # of businesses and # of jobs created. Tourism revenues generated | MHCEDC, C-PEG, and Council. | Immediate |
| 5.1.Vibrant Uptown with increased residential opportunities. | Available apartments and condos; and increased number of retail shops and restaurants. | Explore opportunities that increase the number of people living, shopping, and dining in the Uptown area. | % vacancy of residential properties, # of retail shops. Increased traffic Uptown. | Community Development, MURA, MHCEDC, Chamber of Commerce and CPEG | Immediate |
| 5.2.Cooperative regional partnerships for job creation. Be Proactive vs. reactive in aggressive job creation. Prepare for and advocate for Route 73 project completion. Market the City of Martinsville aggressively as business-friendly. | Increased occupancy in all City owned and revenue sharing sites. | Explore potential new ventures for job creations such as bio-medical, information technology, research, fiber optic, bio-energy, tourism, etc. | # jobs created, reduction in electric rates, growth of tax base, reduction in unemployment rate and landfill tipping fees. | Council, MHCEDC, Chamber of Commerce and CPEG | Immediate |
| 5.3.A quality and available area workforce. | | | | | |
| 5.4.Increased business and entrepreneurial opportunities. | Increased number of jobs & available educational opportunities. | Expand educational opportunities to educate workforce for new job creation. | # jobs created. | Council, MHCEDC, PHCC, NCI and National College | Immediate |
| 5.5.Targeted development for specific sections of the City including promotion of commercial activity. | Increased number of jobs & available educational opportunities. | Business incentive packages created. Redevelopment of commercial properties. | # jobs created. | Council, MHCEDC | Immediate |
| 5.6.Environment rich in entrepreneurship and innovation including a Business Incubator Program, Skilled Trades Incubator Program, Business Coaching Program. | Increased number of jobs & entrepreneurial opportunities. | Businesses created. Business Coaches made available. | # jobs created. | Council, MHCEDC, Chamber of Commerce and CPEG | Immediate |